Editorial Mission

Facility Maintenance Decisions delivers essential information for maintenance and engineering managers in institutional and commercial facilities. Our editorial coverage directly mirrors subscribers' challenges. Facility Maintenance Decisions serves as a trusted resource, providing managers with the information they need to successfully coordinate the day-to-day activities of frontline technicians and supervisors, all with the goal of ensuring facilities operate safely, reliably, sustainably, and energy efficiently.

Audience

Facility Maintenance Decisions circulates to a 100% qualified list of 32,500 maintenance and engineering managers responsible for the operations of institutional and commercial buildings in the United States. When you advertise with Facility Maintenance Decisions, you reach and influence these types of high-ranking, influential readers.

  • Director of Engineering
  • Director of Maintenance
  • Director of Buildings and Grounds
  • Site Engineering Manager
  • Facility Maintenance Manager
  • Engineering Manager
  • Facilities Service Manager
  • Site Engineering Manager
  • Manager Maintenance Operations
  • Construction Manager
  • Manage 996,800 institutional and commercial Buildings
  • Responsible for 43.6 billion square feet of floor space
  • Spend $120.5 billion on capital equipment/renovation/new construction
  • Maintain 3.8 million landscaped acres
  • Maintain 13.3 hardscaped acres
  • Supervise 810,000 personnel
With Facility Maintenance Decisions your marketing will reach and influence more than 32, 000 buyers including:
  • Building & Grounds Supervisor, Kent State University
  • Director of Maintenance Services, Dartmouth College
  • Director Buildings and Grounds, University of Michigan
  • Director of Grounds and Buildings, Princeton University
  • Facility Maintenance Manager, FedEx Corporation
  • Facility Maintenance Manager, Sysco Food Services
  • Manager Maintenance Operator, United States Postal Service
  • Mechanical Engineer, US Air Force
  • Site Engineering Manager, Pepsico
  • Maintenance Manager, General Motors Corporation
  • Engineering Manager, Best Buy
  • Facilities Maintenance Manager, Dollar General Corporation
  • Facility Maintenance Manager, Office Depot Inc.
  • Construction Manager, Mayo Clinic
  • Director of Engineering, Mercy Medical Center
  • Director of Engineering Maintenance, Baylor Medical Center
  • Facilities Service Manager, Walt Disney World Animal Kingdom
Average years of experience is 20.0
Years of Experience in Facilities Management
More than 30 years 15%
21 to 30 years 39%
11 to 20 years 24%
10 years or less 22%
Average age is 53 years old
Age Group
Under 35 years old 1%
35 to 44 years old 9%
45 to 54 years old 34%
55 to 64 years old 46%
65 years or older 10%

Gender
Male 97%
Female 3%

Product Seclection Involvement
ADA Products70%
Air Conditioners87%
Arc Flash Safety Equipment49%
Boilers72%
Building Controls85%
Carpeting & Flooring 79%
Cleaning Products72%
Ceilings81%
Coatings56%
Communication Equipment (including wireless)47%
Contract Services 82%
Demand Response Programs 51%
Door Hardware (including locks, hinges and closures)83%
Doors/Entrances 82%
Drain Cleaning Equipment 72%
Electrical Equipment/Systems 75%
Electrical Testing Equipment71%
Elevators & Service62%
Emergency Service & Equipment74%
Energy Management Systems80%
Energy Performance Contracts52%
Energy rebates/incentives or efficiency-enhancing programs68%
Energy Services (Electricity, Gas, etc.) 61%
Equipment Rentals 58%
Facility Management Software (i.e. CMMS, EAMS) 58%
Fertilizer/Insecticides 39%
Fire Safety & Prevention 86%
Fleet Vehicles & Accessories 44%
Floor Coatings 83%
Grounds Care Contract & Services 56%
Grounds Care Tools & Equipment 69%
Hand Dryers 68%
Hazmat Equipment & Supplies 66%
HVAC Replacement Parts82%
HVAC Systems85%
IAQ Products55%
Infared Systems 41%
Insulation76%
Interior Office Equipment 54%
Inventory Management/Barcoding 35%
Landscaping/Construction Equipment 64%
LEDs 80%
Life Safety Products 79%
Lifts and Ladders 82%
Lighting Controls/Sensors 80%
Lighting Products 86%
Lubricants/Adhesives 73%
Maintenance & Cleaning Supplies 69%
Metal Roofs/Wall Systems 49%
Meters 65%
Motors and Drives 73%
Mowers/Tractors & Attachments 55%
Paints & Coatings 79%
Pest Controls 68%
Piping & Valves 75%
Plumbing Products & Systems 77%
Portable and Emergency Cooling/Heating Equipment74%
Power & Hand Tools83%
Power Generating Systems61%
Protective Clothing/Work Boots61%
Rental Equipment67%
Resilient/Hard Surface Rubber Flooring 44%
Restroom Fixtures, & Accessories (sinks)88%
Restroom Paper Products/Dispensers 62%
Restroom Partitions 78%
Roof Coatings 58%
Roof Guards 36%
Roofing Products & Systems 75%
Safety Flooring 70%
Safety Products 80%
Sealants & Waterproofing Products76%
Security Systems & Access Control62%
Signage76%
Snow & Ice Removal Products72%
Storage Cabinets, Shelving, Lockers, & Mailroom Products72%
Submeters 47%
Touchless Access Systems 55%
Touchless Restroom Products 73%
Training 74%
Two-Way Radios 62%
UPS 61%
Utility Vehicles & Attachments60%
Wall Coverings64%
Wallboard Products71%
Waste Management & Recycling Products76%
Water Heaters72%
Water Treatment Products62%
Window Shading/Solar Control73%
Windows67%

Power of Print

When maintenance and engineering managers look for information and education a majority of them don't start with digital, they turn to print. More specifically, they turn to trade magazines. Because of this we always suggest marketing programs contain both print and digital components to reach this audience. Trade magazines may be considered old school, boring and not very sexy, but they are still very effective when marketing to facilities executives.

Print is Preferred

The 2018 Facility Maintenance Decisions media usage study of subscribers found that trade magazines were the number one source they use to learn about products and brands for purchase. Trade magazines finished ahead of search engines, websites, and social. Print does a better job than digital when it comes to getting your brand in front of facilities executives. In hindsight, this shouldn't be too surprising, as the average maintenance/engineering manager is 53 years old. This generation was raised on print and continues to rely on print as their primary source for information and education.

Print Creates Action.

  • 95% of subscribers took action after seeing ads in Facility Maintenance Decisions
  • 81% went to the manufacture's website after reading articles or ads
  • 93% of subscribers say ads are an important source of information

* 2018 Facility Maintenance Decisions Media Usage Study

2019 Editorial Calendar


Circulation/BPA

Due to the meticulous qualification process of Facility Maintenance Decisions readers, we can assure you that our magazine is in the hands of people that want to see your product. Facility Maintenance Decisions is delivered into the hands of facility executives that have the knowledge and influence to make purchasing decisions for their company. As a result, when you advertise in Facility Maintenance Decisions your ad has a significant impact on your bottom line.

To further support the notion that Facility Maintenance Decisions is the right place to invest your advertising dollars, Baxter Research Center http://www.brc.com performed a study that found the following:

  • 88% of our respondents read each issue more than once, increasing your exposure to facility executives.
  • 72% of Facility Maintenance Decisions readers will act based on the ad they saw in the magazine.
  • In addition to our engaged readership, you can rest knowing that you have made the best choice for your company by investing in ad space with Facility Maintenance Decisions. This is evident in our 16% more print copies than our closest competitor in Facility Maintenance Decisions.
 Download a pdf of our BPA statement

Specs

Ad Type Width Depth
Bleed Page 8.125" 11"
Page 7" 10"
2/3 Page 4.5" 10"
1/2 Island 4.5" 7.5"
1/2 Vertical 3.375" 10"
1/2 Horizontal 7" 4.875"
1/3 Square 4.5" 4.875"
1/3 Vertical 2.125" 10"
1/3 Horizontal 7" 3.125"
1/4 Vertical 3.375" 4.875"
1/4 Horizontal 7" 2.375"
1/6 Vertical 2.125" 4.875"
1/6 Horizontal 7" 1.5"

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