Are You Addressing the Critical Strategic Exhibiting Issues?

Pre-show planning, marketing your exhibit, preparing your staff for success, lead management, setting up a measurement system. These are the critical issues that will determine the ultimate success of your exhibit. Are you addressing them all? If not, now is a good time to pick-up the perspectives and practices you and your team need. Visit the Exhibitor Success & ROI Center website to access live and re-playable webinars, as well as topical "how-to" articles and an Ask the Trade Show Expert email program. Learn Specific Marketing Steps to Fill Your Exhibit with Qualified Attendees! View the "Building Brand Awareness & Driving Qualified Booth Traffic" webinar replay to hear trade show expert Jefferson Davis of Competitive Edge present a proven, effective pre-show marketing planning process successful exhibitors use to identify and attract enough of the right attendees to their exhibit. Topics include: How trade show attendee behaviors have changed, what are the best list sources and how big does your list need to be, how to integrate the combination of low-cost, high-impact media for maximum effect, sample integrated marketing program for small, medium, and large exhibitors, and much more! Click here to view now Got Exhibiting Questions? Ask the Trade Show Expert NFMT has made special arrangements with Jefferson Davis, America's leading expert on trade show success. You can submit questions on any exhibiting topic and Mr. Davis will respond personally within 48 hours. Submit your question now!

Companies A-B, plus numeric Laurie Vega 414-228-7701, Ext. 482 laurie.vega@tradepress.com Companies C, E-K Jodi Denton 414-228-7701, Ext. 449 jodi.denton@tradepress.com Companies D, L-P Lucy Kaufmann 414-228-7701, Ext. 477 lucy.kaufmann@tradepress.com Companies Q-Z Debbie Hanamann 414-228-7701, Ext. 305 debbie.hanamann@tradepress.com